RESUME
EXPERIENCE
14 years of experience in design and user research. Will happily work within agile teams to deliver features and across organizations to support design thinking best practices. Motivated by making a positive impact on users, business outcomes, and the people I work with.
ASCENSUS | 2019 - Present
Vice President, UX Strategy & Director, UX Strategy
Led design strategy on the successful launch of 2 mobile apps. The ReadySAVE 529 app drove increased contributions from account owners and increased support from friends and family.
Helped build a new user experience organization from scratch - including recruiting, establishing process, and building relationships across Product, Technology, Marketing, Insights & Analytics, Service, and more.
Leading an experimentation initiative, which has so far generated an 69% increase in participant contributions and doubled our enrollment rate through the email channel.
Partnering with Insights & Analytics to distill data into actionable findings and inform product prioritization across multiple scrum teams.
Drove strategy and execution of Ascensus.com public site brand refresh to help tell our story and attract new talent.
Vanguard | 2013 - 2019
UX Strategist & Designer
Creating clear and compelling web experiences to sell products and services, monitor financial progress, and provide actionable advice to over 6 million clients at the world’s largest mutual fund company
Planning and implementing comprehensive qualitative and quantitative research plans
Coordinating disparate priorities from technology, marketing, and business stakeholders
Designing for responsive web and native apps
Led the UX strategy for Vanguard’s first personalized advice offer and positioning commission-free trading for all ETFs
SEIMENS | 2010 - 2013
UX Analyst
Optimized electronic health records used by doctors and nurses for speed and accuracy in high pressure settings
Researched user needs in ERs and urgent care facilities
Enhanced a content management system to serve a range of users - from obstetricians to general practitioners
Managed a complex visual design system to indicate status, urgency, and content
DANGEROUS AMBITION | FALL 2009
Graphics Intern
Developed workflow mock-ups for a retail website
Created icons
UNIVERSITY OF THE ARTS | 2006, 2008
Research Assistant
Interviewed participants & mapping their routes to determine an ideal office layout
Designed a game to facilitate conversation about urban development
EDUCATION
University of the Arts | Spring 2009
Bachelor of Science in Industrial Design
Skills
UX Design
Agile / Scrum
Lean UX
Information Architecture
Graphic Design
Presentations
Research & Empathy
Prototyping
User Testing
Data Interpretation
Design Thinking
Accessibility
Human-centered design
TOOLS
Figma
Lookback
Adobe Creative Suite
Microsoft Office Suite
Miro
LUMA Institute
Jira
Confluence
Sketch
INTERESTS
Hiking
Gardening
Fiber arts
Biology
Drag
Cooking
Ceramics